Where can we find and store information?
Which types of information do we maintain and where?
Which dimensions do we need to ensure are well-functioning, healthy, mature, masterful and of high quality?
What sort of behaviour are we expected to exhibit?
Who supports us?
What do we utilize?
Which generic information have we collected so far?
What are we concerned might happen?
What needs to be true in order for us to succeed?
Which types of people do we want to help?
How do we offer our help?
Which parts of the market are we focused on?
Which goals are we trying to achieve?
Which numbers are key indicators of our performance?
What should we gauge people's opinions about?
Who is expected to know and take care of what?
What do we need to take care of regularly and how?
What do we benefit from being proficient in?